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Assembly.marketing
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Assembly.marketing

Simplifies the processes for managing content and marketing campaigns.

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Starting price Free + from $45/mo

Tool Information

Assembly is a comprehensive platform that makes marketing workflows easier and more efficient.

With Assembly, marketers have a centralized hub for managing their content and campaigns, which means no more juggling messy spreadsheets or scattered documents. Everything you need is in one place, saving you time and keeping your projects organized.

The platform offers a user-friendly editing experience similar to Notion, allowing for easy drafting and collaboration. You can see exactly how your social media posts will look in real time, thanks to features like character counts and realistic previews. Plus, team collaboration is a breeze with streamlined comments and approval processes, making teamwork smooth and effective.

When it comes to scheduling, Assembly allows you to automate posts to popular social media platforms such as Instagram, Twitter, LinkedIn, and Discord. It handles various post types, whether it's Instagram Feeds and Reels or Twitter threads, and even supports tagging on Twitter and LinkedIn. This means you can get your content out there without constant manual effort.

Looking ahead, Assembly plans to introduce powerful analytics tools, enabling users to monitor the performance of their posts and campaigns. You'll be able to compare results across different categories, making it easy to spot your best-performing content and refine your strategies.

Another great feature is Assembly AI, which lets you turn blog posts, changelogs, or website content into engaging posts for LinkedIn or Twitter in just a few clicks. You can edit these AI-generated posts and schedule them right within the Assembly platform, streamlining your workflow even further.

Marketers have been singing the praises of Assembly, highlighting its intuitive design, efficient approval workflows, and clear calendar layout. These features together enhance visibility for the entire marketing team and boost overall productivity.

Pros and Cons

Pros

  • Allows multiple profiles for each channel
  • Supports Instagram Feed and Reels
  • Notion-like editing features
  • Replaces the need for spreadsheets
  • Compare results across different types of posts
  • Full planning and scheduling
  • Supports tagging businesses on LinkedIn
  • Realistic view of social media posts
  • Organized tracking with labels and statuses
  • Schedule posts and post automatically
  • Supports Twitter threads and tagging
  • Change existing content into posts
  • Better visibility for the marketing team
  • Track how posts perform on different channels
  • Automatic scheduling to popular platforms
  • Upcoming strong analytics features
  • Works with different social media platforms
  • Teamwork through comments and approvals
  • Streamlines content marketing workflows
  • Identify top-performing content
  • Single platform for planning and working together

Cons

  • Doesn't work with Facebook
  • Doesn't allow scheduling to email
  • Analytics feature is not ready yet
  • No support for multiple languages
  • No API for connection
  • Not open source
  • No app for mobile devices
  • No video capability
  • No location targeting for posts

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