Pixis provides a user-friendly, codeless AI tool designed to supercharge brands' growth marketing efforts by simplifying the way they connect with consumers.
With the fast-changing landscape of consumer behavior, Pixis makes it easier for brands to keep up. Their AI solutions are tailor-made to help companies ramp up their demand generation, ensuring that marketing strategies stay effective and relevant.
The targeting AI at Pixis is quite impressive; it uses advanced neural networks to spot and broaden audience segments. By analyzing real-time brand engagement, user actions, and market trends, it not only helps brands find new audience groups but also boosts the effectiveness of those they've already identified.
Then there's the creative AI, which steps in to enhance the creative process. Using generative AI models, it automates the creation and delivery of personalized content across various platforms. This means brands can quickly generate stunning videos and images that resonate with different audience personas, significantly speeding up the turnaround time for creative assets.
For those focused on maximizing their ad performance, Pixis offers performance AI. This feature uses proprietary models to help brands optimize their return on ad spend (ROAS). It automates critical decisions like bidding and budget pacing, which helps maintain stable customer acquisition costs (CAC) even when short-term fluctuations or seasonal changes occur, thanks to its predictive modeling capabilities.
Additionally, Pixis provides an AI savings calculator. This handy tool allows brands to forecast potential returns by incorporating Pixis' codeless AI infrastructure into their marketing strategies, which can be quite a revelation for many.
The success stories shared by Pixis are a testament to their AI infrastructure’s effectiveness. Brands like CARSOME, Klar, and DHL Express have experienced significant improvements, such as lower cost per install (CPI), higher conversion rates (CVR), and enhanced return on advertising spend (ROAS). These examples highlight how Pixis can help companies not just reach but exceed their marketing goals.
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