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Talk to Merlin
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Qualitative research (4)

Talk to Merlin

Analysis of user research and gathering insights.

Tool Information

Merlin AI is a powerful tool that simplifies user interviews by conducting research, analyzing responses, and providing detailed reports all in one place.

With Merlin AI, you can have meaningful conversations with your users that feel natural and engaging. The tool creates an interactive dialogue experience, allowing for follow-up questions based on user responses, making it seem like you're chatting with a real person.

The AI voice mode of Merlin ensures that conversations happen instantly, eliminating any delays. This feature makes the interaction smoother and more engaging, so users can focus on sharing their thoughts without interruptions.

One of the standout features of Merlin AI is its ability to automatically categorize responses into key themes. It doesn’t just summarize the feedback; it also provides supportive quotes, helping you quickly spot recurring patterns. This makes it much easier to understand what users are saying overall.

Merlin also offers sentiment analysis, giving you a broader view of trends across different topics. This helps you gauge user feelings about specific issues or features, allowing you to make informed decisions based on real insights.

Furthermore, the tool segments users into different personas, which allows for targeted analysis. By slicing the data according to these segments, you gain a clearer understanding of diverse user perspectives and needs.

Integration is seamless with popular platforms like Zendesk, Snowflake, Zapier, and Slack, enabling you to manage your data and conduct interviews in the environments you’re already using. This makes the whole process more efficient and convenient.

Security is also a top priority for Merlin; it adheres to SOC 2 Type II and GDPR standards (with certification pending), ensuring that your data remains safe and secure—perfect for enterprise-level use.

Ultimately, Merlin AI saves you a considerable amount of time each week by automatically generating easy-to-read summaries, tagging recurring themes, and producing actionable reports. You can even pose custom questions to get the specific insights you need.

In summary, Merlin AI is a user-friendly tool that streamlines qualitative research and reporting, making it a crucial asset for improving product development and enhancing user engagement.

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