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adpersonam
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Programmatic advertising (1)

adpersonam

Automated advertising using AI for web agencies and small businesses.

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Starting price Free + from $159.33/mo

Tool Information

ad:personam's Self-Serve DSP is a user-friendly platform that empowers web agencies and small businesses to easily navigate the world of programmatic advertising.

This innovative tool is packed with everything you need for effective advertising campaigns, tailored to fit a variety of needs. Whether you’re looking to run video ads, engage viewers through connected TV, reach audiences on mobile, or create beautiful display ads, ad:personam has you covered.

The platform features a comprehensive Data Marketplace that lets you tap into valuable insights and advanced targeting options. You can make the most of cookieless targeting and contextual targeting, ensuring your ads reach the right people at the right time. Built on Microsoft Invest DSP technology, ad:personam guarantees a powerful experience for managing and optimizing your campaigns.

One of the best things about the Self-Serve DSP is its 'no minimum spend' policy. This means even small businesses can take full advantage of all the fantastic features without breaking the bank. Plus, with AI-driven tools at your disposal, you can easily turn complex data into meaningful insights that guide your decision-making and improve your strategies.

Ad:personam is all about making programmatic advertising accessible and straightforward, even for those who may not have a technical background. With its smart features, you can manage every step of your campaign, from creation to optimization, with ease. And the flexibility doesn't stop there; the platform supports a wide array of ad formats, including banners, images, third-party tags, HTML5, video, and native ads. This versatility really helps you tailor your advertising to what's best for your audience.

Pros and Cons

Pros

  • No minimum spend
  • Microsoft Invest DSP capabilities
  • Real-time control of campaigns
  • Broad Data Marketplace
  • User-friendly interface
  • Upload ads
  • Good for beginners
  • Built-in brand safety
  • Clear pricing
  • Ready-made and custom templates
  • Solutions that respect privacy
  • Detailed campaign strategies
  • Contextual targeting
  • video
  • Accurate and private targeting
  • 7-day free trial
  • Comprehensive knowledge base
  • audiences at no cost
  • Domain queries
  • Supports many ad formats
  • Access to premium ad spaces
  • Campaigns across multiple channels
  • third-party tags
  • Boosts brand recognition
  • Customized strategies
  • Retargeting specific audiences
  • Curated advertising deals
  • Targeting without cookies
  • native ads supported
  • Improves strategy
  • Makes decisions based on data
  • Flexible software model
  • Domain lists
  • HTML5
  • Excellent customer support
  • Turns data into useful insights
  • From campaign creation to optimization
  • Optimizes supply paths
  • Access to top publishers
  • images
  • Access to multiple ad exchanges
  • pixels
  • Multiple campaign types
  • Capability for connected TV (CTV)
  • Detailed reporting
  • Audience targeting based on content
  • Banners
  • Campaign management
  • Simplifies setup
  • Pre-integrated with Microsoft Invest DSP

Cons

  • No connection to other software
  • no mobile app
  • limited international presence
  • missing advanced data analysis
  • relies on Microsoft Invest DSP
  • limited file format support
  • not suitable for big companies
  • expensive subscription plans
  • few third-party connections

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