Gamelight – AI-Backed Mobile Marketing

Gamelight is a powerful tool that helps mobile games reach their ideal players through targeted recommendations and engaging incentives.

At its core, Gamelight is a user acquisition platform tailored specifically for mobile gaming. It excels in drawing in gamers by using its own game recommendation platform, allowing for direct traffic that targets the right audience effectively. With a variety of targeting choices, like age, gender, game type, and even lookalike audiences based on competitors, Gamelight makes it easier than ever to connect with potential players who are likely to enjoy your game.

One of the standout features of Gamelight is its use of sophisticated algorithms. These powerful tools sift through app usage data and examine gaming habits to gain insights into what individual players prefer and how much time they spend gaming. By analyzing this information, Gamelight builds comprehensive user profiles that reflect both gaming behavior and demographic details. This enables the platform to recommend games that are tailored to each user's tastes, ultimately improving their gaming experience.

Additionally, Gamelight has a unique Reward Algorithm that encourages players to keep gaming by allowing them to earn points while playing. These points can be redeemed for gift cards and vouchers, creating an exciting way for users to engage more deeply with the games they love. This strategy not only keeps players interested but also nurtures a community of dedicated fans who are invested in immersive gaming experiences.

Gamelight's Return on Ad Spend (ROAS) Algorithm takes things a step further by pinpointing users who are most likely to make purchases. By analyzing user data in this way, Gamelight offers a distinct advantage over other user acquisition channels, helping game developers maximize their advertising effectiveness.